Last weekend in Beijing was extremely hot. It was one of those days when you just want to find an air conditioner and never leave it. But as Beijing expected a huge gathering and we got tickets, we had to leave chilled place and go out in the heat for the Burger Cup.
This year the “fest” was happening in one of the Soho properties in Chaoyangmen – Galaxy Soho. It was quite a good location as it was mostly shady. However, partially, it was burning hot on some of the stands.
The Burger Cup was fun, however, the logistics are not well organized unfortunately. It officially started by 11am and we arrived by 13pm and it was not just full but the line was insane and they just stopped letting people in because “there are too many people”.
Another trick of the Burger Cup was on the Beijinger, where they sold tickets, it said if you buy tickets online in advance you’ll skip the line, but that never happened. So we got really upset and I was just willing to leave. But we decided to walk around to just check if there is any other way in. And there was! The family area was unattended so we just went in.
Food and Drinks.
There were so many burger stands, but many of burgers just seemed the same everywhere. We walked around to find that the waiting line for famous burger restaurants was 40 minutes so we just decided to try something else.
We had a standard cheeseburger and a Andy’s hot dog, which was unusual because it was stuffed with green peppers.
As for the drinks, there was a lot of beers, obviously, duhhh… But we skipped on it. As for the entertainment, they had jumping bull and local bands (not impressive at all)…
Our expectations were higher, we expected burger eating competition, real cup stuff but it was basically just a market place for burgers.
The entrance tickets were RMB 25 per person. The burger price varied from RMB 30 to RMB 60. Non-alcoholic drinks were around RMB 30, beers – RMB 40-50.
Honestly speaking, next year I would just rather go to the restaurant and have one burger properly sitting in the restaurant enjoying my time.
Every experience is experience… I was not impressed but it was still nice to go out and see many crazy people at the Burger Cup. Next year, I probably will not join, but this year we made it!